Marketing Advisory Board welcomes two new members
The Pamplin College of Business is thrilled to announce two Hokie alumni are set to join the Virginia Tech Marketing Advisory Board. Trey Gresh ’14 and Maurisa Potts ’95 will be joining the current board as they work to strengthen the bond between Pamplin alumni and current students who have a passion for marketing. Each member was chosen to become a part of this elite organization based on their passion for the business world and their strong relationship with the university.
The Virginia Tech Marketing Advisory Board, or MAB, was established in the fall of 2010 and exists to support the efforts of the Marketing Department to improve and enhance students' marketing and sales education experience at Virginia Tech. All MAB members bring unique business and industry experiences to the group and are excited to welcome two new members this spring.
Gresh’s time at Virginia Tech was marked by an impressive balance of academic rigor and athletic dedication. He earned dual bachelor’s degrees from Pamplin in marketing and finance and, as a scholarship football player under former Coach Frank Beamer, was instrumental in Virginia Tech's 2010 ACC Championship triumph and participated in several bowl games, including the Orange Bowl, Sugar Bowl, Russell Athletic Bowl, and Sun Bowl. Gresh also served as a member of SEED, the student-managed endowment fund.
His transition from academia to the financial sector was seamless. Gresh’s journey began with a pivotal internship at Morgan Stanley in New York City, followed by a significant role at Family Office Research in Northern Virginia. In June 2022, he embarked on a new chapter with Glassman Wealth Services. Here, Gresh provides top-tier investment and wealth-planning solutions to clients and plays a crucial role in the firm's strategic decisions as part of the investment committee. His enthusiasm for mentoring newcomers further underscores his commitment to the growth of the firm and the industry.
However, Gresh's accomplishments extend beyond his professional sphere. He is a dedicated family man, married to Shannon Mayrose ’14, a former Virginia Tech soccer player. In his free time, Gresh enjoys engaging in outdoor activities like yard work, fishing, hiking, and exploring the beauty of northern Virginia. A passionate sports fan, he remains a fervent supporter of the Hokies.
Potts, founder and CEO of Spotted MP (Marketing + Public Relations), is at the forefront of innovative brand growth strategies in the marketing consultancy landscape. Certified as a small, women, and minority-owned business in Virginia, Spotted MP under Potts’ leadership has carved a niche in delivering unique and effective marketing solutions.
Boasting over 25 years of experience in marketing, communications, and event planning, Potts’ journey is one of courage and resilience. In 2008, amidst a significant economic downturn, she took the bold step of leaving corporate America to establish her business. Her insights into diversity, inclusion, women's representation in media, and marketing strategies have made Potts a sought-after voice, as she has been featured in the Washington Business Journal, Forbes, District Fray Magazine, and WTOP News.
As a proud Virginia Tech alumna, and the first female in her family to graduate from college, Potts passionately dedicates herself to supporting her alma mater through numerous philanthropic and professional initiatives. Renowned for her role as a key mentor and advocate, she has been instrumental in empowering women and minorities, providing them with valuable guidance and business opportunities.
Her accolades reflect her commitment and prowess. In 2023, Potts was honored with the Small Business of the Year Award by The Spectrum Circle, an executive women's leadership organization. She also received Virginia Tech University's Influential Black Alumni Award and was celebrated as the 2023 Entrepreneur of the Year. Her recognition as one of the 2021 Most Inspiring Women of Alexandria in VIP Alexandria Magazine's Power Women Issue and her status as a finalist for Best Small Business in Alexandria in 2019 further underscores her professional excellence.
Away from work, Potts is a passionate sports enthusiast, fitness advocate, fashion aficionado, wine connoisseur, and an ardent fan of her favorite musical artist, Prince. She enjoys life in Alexandria with her husband David, son Derek, and their pandemic pup, Lainey.
If you have any questions, comments, and/or suggestions, please contact Donna Wertalik, professor of practice, Marketing Department, or Rajesh Bagchi, department head, Marketing Department.
