Tom Soladay named College of Agriculture and Life Sciences director of communications and marketing
Soladay brings years of experience representing and promoting brands on a global scale.
Tom Soladay has been named the director of communications and marketing for Virginia Tech’s College of Agriculture and Life Sciences, effective Feb. 1.
In this role, Soladay will lead the planning and execution of a comprehensive strategic communications and marketing plan for the college, Virginia Cooperative Extension, and the Virginia Agricultural Experiment Station that aligns with and advances universitywide strategic goals and initiatives.
As a member of the college’s advancement team, Soladay will be responsible for increasing the visibility and enhancing the reputation of Virginia Tech along with promoting the college’s teaching, research, and outreach activities including Extension’s mission to share knowledge, support businesses, and implement research that advances the well-being of all Virginians.
“Tom approaches communications and marketing with a team-first mentality and an innovative mindset, two things that resonate strongly within our college and Virginia Tech,” said Alan Grant, dean of the College of Agriculture and Life Sciences. “He understands the importance of the life-changing research we conduct and how to leverage that information to benefit people across Virginia and the globe. We’re pleased to have him join us.”
Soladay brings years of experience representing and promoting brands on a global scale, including working as senior public relations manager at Chip Ganassi Racing and communications director at international sports marketing company Circuit Sport. He holds a bachelor’s degree in economics from the University of Maryland and is a retired professional cyclist.