Brand Education program is now available

From: Communications and Marketing

The Virginia Tech Brand Education program is now available for employees in PageUp as part of their professional development and continuing education goals. It is set up with two foundational modules, Brand Basics and Licensing and Trademarks, and will feature future elective modules to dive deeper into how to apply the brand.

A brand reflects the organization, a representation of its reputation. The Virginia Tech Brand encapsulates the image, primary messaging, and various ways we represent the university. Consistency among all areas of Virginia Tech solidifies name recognition, a fundamental element of institutional positioning. In the modules contained in this program, you will be able to gain insights into how to best use the brand to meet your area's professional goals.

If you have questions or are experiencing technical difficulties, please contact vtbrand@vt.edu.